By Allison Lampert
LAS VEGAS, Oct 22 (Reuters) - At the world's most significant industry program in Las Vegas high-end jets are luring buyers with their sleek silhouettes, plush cabins - and progressively, their use of alternative fuels.
Fuel producers and jetmakers are keen to display unique forms of aviation fuel considered less harmful to the climate, from utilized cooking oil to the noticeably less glamorous meat waste.
Business jet operators, like airlines, have acquiesced ecological pressure on aviation and dedicated to halving carbon emissions by 2050 compared with 2005.
Their hope is that adopting sustainable fuel to suppress emissions might make organization jets more appealing to environmentally mindful purchasers - especially corporations dealing with questions over sustainability from shareholders or green project groups.
The availability of less polluting personal jets might also spare the abundant and famous the negative publicity experienced by Britain's Prince Harry and his partner Meghan over a recent private jet journey to southern France.
Five Gulfstream jets on display in Las Vegas are using California-produced fuel from inedible beef tallow.
The current waste-based fuels consist of "fats, grease and oils that are by-products of the food market," stated Bryan Sherbacow, chief commercial officer of Boston-based biofuel producer World Energy, which produces fuel from meat waste used by Gulfstream.
"All of our product is inedible."
Some of the other 79 aircraft on display screen are expected to be powered by 150,000 gallons of other eco-friendly fuel blends anticipated to be pumped at the program.
FLIGHT SHAMING
Private jets represent less than 0.1% of overall annual carbon emissions internationally, however can release, usually, approximately 20 times more carbon emissions per guest mile than jetliners, according to the London-based personal charter company Victor.
Prince Harry has defended his periodic usage of jets to guarantee his family's safety, and has stated that on the rare events he does not fly commercially he offsets his emissions.
But planemakers say events such as the furore over his itinerary have added fresh obstacles for a market already making every effort to justify its contribution to cutting business costs.
"Incidents of flight shaming involving making use of private jets are regrettable when you consider that our market has actually delivered fuel effectiveness improvements of 40% over the past 40 years," said Bombardier Aviation President David Coleal.
Bombardier thinks increased sustainable fuel use will help the industry make inroads with corporations and rich purchasers. According to market information, billionaires only have a 19% organization jet ownership rate.
But even an image remodeling - with jets sporting stickers like "this aircraft flies on eco-friendly fuels" and organisers including alternative fuel pumps for going to airplanes - is unlikely to satisfy all critics at the Oct 22-24 high-end jet occasion.
Environmentalists and some analysts stay skeptical that biojetfuels, normally mixed 50-50 with kerosene, will make a significant impact on public understandings about high-end travel.
"No quantity of jatropha curcas or Brazil-nut fuel can make organization jets look eco-friendly," said air travel analyst Richard Aboulafia.
Demand from service jet operators for renewable fuels now far exceeds supply and their interest might drive future production, Sherbacow stated.
World Energy, which produces 40 million gallons of biofuel at its California plant, could broaden production as much as 150 million gallons by 2022.
Corporate charter business and consultants are also seeing more interest from customers who want to purchase carbon credits to offset emissions from their flights.
Brian Proctor, CEO of Mente Group, a U.S. consultancy, said emissions contributed in a corporate jet utilization study his business recently finished for a Fortune 500 business.
"At the end of the day, I think that cost, expense per hour, variety, speed and efficiency, that's still the (sales) motorist. But I believe individuals are ending up being more conscious of the sustainability of operations and how it impacts the world." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)
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Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
Carmella Starns edited this page 2025-01-10 17:00:08 +00:00